My name is Claudia. While I studied media computer science I discovered my passion for software ergonomics. Often I came across functions of a website that did not worked as I thought they would. This made me think about how the design may be perceived by different people. Later, after reading Don Norman’s famous book, that interest extended towards product design. It is my passion to understand how people integrate products (and services) into their daily live and how things can be improved to better suit needs. This taps into the fascinating area of psychology and product design.